Shopify + Mixpanel Integration
Connect Shopify to Mixpanel with one setup flow. Capture full storefront and commerce lifecycle events, enable Session Replay and Heatmaps for UX insights, use Autotrack for automatic interaction capture, and enrich analysis with up to 2 years of historical backfill.
How It Works
1. Install Vendo & connect Mixpanel
Install the Vendo app from the Shopify App Store, enter your Mixpanel credentials, and choose which events to track.
2. Enable tracking features
Turn on Session Replay, Heatmaps, and Autotrack to capture detailed user behavior. Enable the Vendo theme block to activate these features.
3. Configure backfill & go live
Choose whether to import up to 2 years of historical orders. Vendo starts streaming events to Mixpanel immediately.
Event Coverage
Popular Use Cases
Funnel and checkout drop-off analysis
Track where users abandon between product view, cart, and purchase completion.
Session replay for debugging checkout issues
Watch real customer sessions to identify UX friction, form errors, and checkout abandonment causes.
Heatmaps for product page optimization
Visualize where customers click and scroll to optimize product layouts and CTAs.
Cohort retention by product or campaign
Build retention cohorts from first purchase behavior and campaign attribution context.
Revenue trend monitoring
Measure revenue, AOV, and purchase frequency from clean Shopify event streams.
Frequently Asked Questions
